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Product Manager AFFLUENT 0465 1288 1096023

Kotak Mahindra Bank · Mumbai, Maharashtra · Full-time

Role Summary Lead the sales strategy for investment product sales across multiple channels including Affluent Banking, NR, Branch Banking, and other distribution channels. Drive channel adoption, optimize RM-assisted journeys and deliver data-driven insights to enhance product penetration & revenue outcomes. Key Responsibilities Channel Sales Strategy & Enablement • Develop and execute channel-specific sales strategies to accelerate investment product penetration across Affluent, NR, Branch Banking, and allied channels. • Own annual planning by aligning sales budgets, targets, and growth objectives with channel strategies. • Negotiate and finalize KRAs within RM SOP frameworks, ensuring alignment between business priorities and frontline execution. • Lead and manage investment product sales drives, including campaign design, execution governance, and outcome tracking. • Ensure senior leadership engagement and coverage during key sales initiatives and product strategy updates. • Drive ongoing sales capability building through structured training, performance coaching, and productivity management of RMs and sales teams. Data Analytics & Business Intelligence • Deliver actionable insights to channel heads and leadership teams through robust dashboards, MIS, and performance reports. • Design and present analytical, insight-led decks for leadership reviews, enabling informed decision-making on sales strategy and product prioritization. • Leverage customer, RM, and transaction data to identify growth opportunities, underpenetrated segments, and regional trends. Product Journey & Penetration Enhancement • Recommend and drive process re-engineering, system enhancements, and automation initiatives to simplify RM-assisted journeys and improve customer conversion. • Identify friction points in the investment journey and partner with technology, operations, and product teams to deliver scalable solutions. • Provide product- and region-specific insights to sharpen sales focus and optimize campaign effectiveness. • Liaise closely with AMCs and external partners to design joint initiatives, training programs, and targeted sales pushes across channels. Job Requirements • Postgraduate degree with over 8 years of experience. Would prefer candidates with sales experience in wealth management, retail/channel sales and investment product strategy. • Strong product knowledge in financial services and investment solutions, with a focus on HNI sales. • Advanced proficiency in MS Excel/PPT for campaign analysis, productivity tracking, and review preparation. • Excellent interpersonal skills and stakeholder management capabilities. • Adaptable and committed to continuous learning and improvement